Good design is not only visually attractive, but also functional. This is of great importance in a vehicle, where the design should create an atmosphere of well-being. At the same time, the driver and passengers must be guaranteed easy operation of all important systems. Design is therefore a central component of the user experience. But not every user has the same requirements. In this workspace, it was necessary to find out such requirements and analyze them more precisely.
For the participants, the car of the future should offer enough space to satisfy their personalized needs. An intelligent seating concept was much in demand. Meetings should also be as possible as relaxing in front of a large display or even sleeping on the road. Extending screens and tables could be a useful feature. The participants also wanted the interior lighting to match their mood.