Subscribe to the MQ! newsletter and stay updated about the MQ! Innovation Summit and all its fascinating aspects.
Nowadays customers are already allowed to do quick purchases of specific types of products with the help of HMIs in their vehicles. Looking into the near future, autonomous driving with in-car technologies shall open up possibilities of purchasing all kinds of products either related to the position but also completely independent in diverse forms for drivers and passengers. From the view of a car manufacturer, in-car shopping is not just a daily errand but rather a lifestyle, which delivers our customers inspiration and passion. Our goal is to exploit the advantages of the automotive specific ecosystem and use them to shape seamless, comfortable and entertaining shopping experiences for all our customers.